China's first digital service platform for the eyewear industry was unveiled in Longgang, Shenzhen

Category:Industry Information


Shenzhen Eyewear Industry Digital Transformation Promotion Center and Shenzhen Eyewear Intellectual Property Protection workstation were officially unveiled.

On May 12, the opening ceremony of Shenzhen Optical Industry Digital Transformation Promotion Center and Shenzhen Optical Intellectual Property Protection Workstation was held in the Digital creative Industry Corridor exhibition center of Longgang District.



Shenzhen Eyewear Industry Digital Transformation Promotion Center is the first national digital service platform for the eyewear industry in China. Shenzhen Eyewear Intellectual Property Protection Workstation is the first intellectual property protection workstation in the eyewear industry nationwide, with a focus on original design and research, and development.

Shenzhen Eyewear Industry Digital Transformation Promotion Center aims to cultivate a group of eyewear digital transformation benchmark enterprises through three initiatives: "Digital Eyewear," "Strong Eyewear," and "Famous Eyewear." These initiatives are designed to encourage Shenzhen eyewear companies to embrace digital transformation by helping them migrate to cloud-based platforms, providing training for talent with expertise in both eyewear and digital technologies, and establishing a comprehensive public service platform for the eyewear industry. This platform will integrate digital service platforms, an industrial design empowerment center, an online live-streaming exhibition and sales center, and a product experience center.



The event also released the first batch of digital transformation service target enterprises, a total of 55, and a total of 98 digital ecological enterprises in the eyewear industry. At the scene, Huawei Technologies Co., Ltd. signed an intention to cooperate agreement with Lejutian Technology (Shenzhen) Co., LTD., Yatsu Optical Technology (Shenzhen) Co., LTD., and Shenzhen Jimei New Materials Co., LTD.



In recent years, Shenzhen attaches great importance to the development of the modern fashion industry. The glasses industry is an important part of them. "Shenzhen Henggang Eyewear" regional brand reputation at home and abroad.


Chen Qiupeng, president of the Shenzhen Eyewear Industry Association and chairman of Jimei New Materials Co., LTD., introduced Shenzhen eyewear digital intelligent products to Wang Qiang.



Longgang District is an important worldwide eyewear production base. Last year, Longgang District issued the "Several Measures to Promote the High-quality Development of the Glasses Industry" and invested 24 million yuan of financial funds to support the industry.

Wang Czefei, deputy secretary of the Longgang District Party Committee and district mayor, said that Longgang District will further increase investment promotion, strengthen brand promotion, prepare large-scale events such as the Guangdong-Hong Kong-Macao Greater Bay Area Eyewear exhibition with high standards, and make greater contributions to the modern fashion industry in Shenzhen.


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